As a brand or company, this information is
vital to make sure you are staying ahead of your competitors and of any potential crisis.
This is pretty cool, but what is even cooler is the media types that can actually be monitored:
- radio
- television
- magazines
- newspapers
- blogs
- websites, and
- social media platforms.
So … basically all of it. And with this access, you are able to make sure that your brand image is always spotless in all mediums.
Thinking of making use of media monitoring? Then check out
How media monitoring assists with crisis management.
*Image courtesy of
Canva.