About Newsclip Media Monitoring

Newsclip is a proudly South African brand tracking company built on 35 years of technological innovation. We monitor all media channels across South Africa and in 53 countries throughout Africa, where we constantly expand our reach of new media channels.

We help brands, agencies, businesses and organisations find the content that they have created, and content created about them by others, in the sea of data available in the media today.

Our solutions address every media monitoring need; from print, broadcast and online monitoring to advert tracking and social media monitoring. We make it easier for you to access and interpret your media coverage through our Gate5 online platform and the RedBook, a customisable ebook.

Newsclip partners with Focal Points, a media analysis and research service provider, to bring our clients in-depth media intelligence and accurate insights into their communication efforts.

We also provide PR tools to help brands and agencies succeed. The Target Media Directory helps PR professionals find detailed information about the media and create media lists for campaigns. mypressoffice is an online newsroom and press release website where marketers can create their own press offices and distribute their content.

Newsclip’s in-house IT development department focuses on continuously improving our service offering to deliver on customised client requests and align with industry trends. As a leader in the industry, we are the front of innovation, providing meaningful insights, targeted media intelligence and enriched data.


Newsclip Mission

Mission

We aim to provide an innovative and customised media monitoring solution; deliver on our client requirements timeously and reliably; remain a technologically driven, dynamic team; and employ and develop quality people.

Newsclip Vision

Vision

Our vision is to create technologically empowered solutions for communication management and outcomes-based media relations; and to meet our clients’ holistic needs in an environment that is both people and future focused.

Newsclip Values

Values

Newsclip is committed to quality delivery and expanding technological boundaries in media monitoring management through quality service, customer focus, operational efficiency, research leadership and embracing change.

Newsclip Timeline

  • Social Stream

    2017

    Social Stream+ is introduced as a social media tracking solution for X, Facebook, Instagram and YouTube content.

    Newsclip International is launched. African media monitoring includes 51 countries.

  • Adclip

    2016

    Adclip is relaunched as an automated ad tracking service.

  • Focal Points

    2015

    Newsclip relaunches its research and analysis service offering.


    Competitor Share of Voice is introduced to Gate5 users.


    Web Stream, our international web motioning service, is included on Gate5.


    Social Stream launches. Newsclip expands its media monitoring service to include a keyword-matching X stream on Gate5. The Excel analysis feature and analysis dashboard are introduced to Gate5 users.


    Bubbles launches. Bubbles is a functional viewing tool which displays clients’ Databins, highlighting their weekly content trends.

  • Media Coverage eBook

    2014

    The famous RedBook goes digital.
    Clients can create their own brag book from Gate5.

    amaSocial

    Newsclip unveils amaSocial; the only ‘mobile-based’ social media analytical tool in the world, and proudly South African.

    Newsclip expand its media monitoring services to include African media. Content is sourced from 33 countries throughout Sub-Saharan Africa.

    Newsclip employs 230 permanent staff members.

  • Polly

    2011

    Polly, our automated keyword recognition system, launches.

  • my_press_office

    2010

    Newsclip starts to monitor digital print publications. mypressoffice, our press portal, launches.

  • Statistical Report

    2006

    Reports become automated. Newsclip has over 150 free analysis reports available.

  • Coding Buttons

    2003

    Coding Buttons, our interactive analysis function,
    is introduced to Gate5 users.

  • Gate5

    2002

    Newsclip unveils Gate5, our interactive, password-protected, web-based delivery platform.

    The publishing division goes online.

    Target Media Directory goes online.

  • International Online

    2001

    Online monitoring is added to the service offering.

  • 1998

    Adclip, our print advertisement tracking service launches.

  • Broadcast

    1996

    Broadcast monitoring is added to the service offering.

  • Newsclip

    Est. South Africa 1983

    Newsclip opens its doors in 1983. The first newspaper articles are cut and pasted, by hand, on to backing sheets in the iconic RedBook.